Email Marketing Statistics & Trends
Data-driven insights from tracking 10 email marketing products. Pricing trends, user satisfaction scores, and recent product changes.
Last updated: January 4, 2026
Market Overview
Products Tracked
10
Avg Rating
8.7/10
Price Range
$9.00 - $39.00/mo
Reviews Analyzed
67,540
Highest Rated
Mailchimp (9.1/10)Most Affordable
ConvertKit ($9.00/mo)User Satisfaction
Sentiment scores based on reviews from Trustpilot, G2, and other platforms.
| Product | Score | Grade | 30-Day Trend | Reviews |
|---|---|---|---|---|
| MailerLite | 94/100 | A | → | 3,080 |
| Klaviyo | 93/100 | A | → | 1,440 |
| ActiveCampaign | 91/100 | A | → | 15,550 |
| Brevo (Sendinblue) | 90/100 | A | → | 3,990 |
| Mailchimp | 89/100 | A- | → | 29,300 |
| ConvertKit | 89/100 | A- | → | 2,330 |
| Drip | 88/100 | A- | → | 670 |
| GetResponse | 85/100 | B+ | → | 1,770 |
| AWeber | 85/100 | B+ | → | 960 |
| Constant Contact | 82/100 | B | → | 8,450 |
Key Email Marketing Facts
Pickify tracks 10 email marketing products with an average rating of 8.7/10.
Mailchimp is the highest-rated email marketing product with a 9.1/10 score.
Email Marketing pricing ranges from $9.00/mo to $39.00/mo, with an average of $18.85/mo.
ConvertKit is the most affordable option starting at $9.00/mo.
Our sentiment analysis covers 67,540 user reviews across 10 products, with an average satisfaction score of 89/100 (A-).
Source: Pickify research, updated January 2026. See our methodology.
Email Marketing Statistics FAQ
What is the best email marketing product in 2026?
Based on our testing, Mailchimp is the top-rated email marketing product with a 9.1/10 score. We evaluate 10 products across features, pricing, and user satisfaction.
How much does email marketing software cost?
Email Marketing pricing ranges from $9.00/mo to $39.00/mo. The average price across 10 products we track is $18.85/mo. ConvertKit is the most affordable at $9.00/mo.
Which email marketing product has the best user reviews?
Based on 67,540 reviews aggregated from Trustpilot, G2, and other platforms, the average user satisfaction score across email marketing products is 89/100 (A-).