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AWeber Review

Reliable email marketing pioneer with 25+ years experience

Updated January 2026
8.2

Overall Rating

Based on our testing

Rating
8.2

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Quick Answer

AWeber scores 8.2/10 in our testing. It's best for free plan for and 25+ years of. Key strength: Free plan for up to 500 subscribers. Main weakness: Recent price increases (50-150%).

Rating
8.2/10
Starting Price
$0.00/mo
Best For
free plan for
Last updated: January 2026

Quick Summary

AWeber is one of the original email marketing platforms, founded in 1998. Known for reliability and excellent customer support, it offers a free plan and straightforward tools for small businesses and entrepreneurs.

Pros & Cons

What we like

  • Free plan for up to 500 subscribers
  • 25+ years of email marketing experience
  • Excellent deliverability rates
  • 700+ integrations including Canva
  • Done-for-you setup service available
  • 24/7 customer support
  • Easy-to-use drag-and-drop builder

What could be better

  • Recent price increases (50-150%)
  • Limited automation compared to competitors
  • Dated interface design
  • Basic reporting features
Deals & Promotions
30-day money-back guaranteeSave 33% with annual billing

Typical Promotions

  • •33% off annual billing
  • •First month deals
  • •Done-for-you setup $79

Best time to buy: Annual billing for 33% savings

AWeber Pricing

Most Popular
Lite
$12.5/mo
  • 500 subscribers
  • Unlimited emails
  • 3 automations
  • 3 landing pages
Get Lite
Free
Free
  • 500 subscribers
  • 3,000 emails/mo
  • 1 automation
  • 1 list
Get Free
Plus
$20/mo
  • 500 subscribers
  • Unlimited emails
  • Unlimited automations
  • Advanced analytics
Get Plus

Key Features

Contacts500 (free)
Emails Per Month3,000 (free)
Automation
Ab Testing
Landing Pages
Templates600+
Segmentation
Analytics
Integrations700+
Api Access

AWeber In-Depth Review

AWeber is AWeber is one of the original email marketing platforms, founded in 1998. Known for reliability and excellent customer support, it offers a free plan and straightforward tools for small businesses and entrepreneurs. With an overall rating of 8.2/10 based on our testing, it delivers strong performance across key metrics in the email marketing space.

Key Findings

  • Free plan for up to 500 subscribers: This stands out in our testing as a key strength of AWeber.
  • 25+ years of email marketing experience: This stands out in our testing as a key strength of AWeber.
  • Excellent deliverability rates: This stands out in our testing as a key strength of AWeber.

Performance & Speed

AWeber delivered solid performance in our testing. Free plan for up to 500 subscribers.

Features & Functionality

AWeber includes automation, ab testing, landing pages, segmentation. The features cover the essentials, though power users may find some gaps compared to premium alternatives. We particularly appreciated free plan for up to 500 subscribers.

Pricing & Value

AWeber offers a free tier, making it accessible for users to try before committing. Paid plans start at $12.5/month. The free option is genuinely useful, not just a limited trial.

Ease of Use

AWeber's interface has a moderate learning curve. Most users will get comfortable within a few sessions. The user experience is clearly a priority for the development team.

Our Testing Methodology

We evaluated this platform by sending real campaigns to our test lists across multiple email providers (Gmail, Outlook, Yahoo), testing deliverability rates, building automations, and measuring the learning curve for common tasks. We also assessed template quality, A/B testing capabilities, and the accuracy of analytics reporting.

Best For
  • Users who prioritize free plan for up to 500 subscribers
  • Users looking for a solid, capable option
  • Budget-conscious users who want to try before buying
  • Users seeking value without sacrificing essential features
Not Ideal For
  • Users who can't accept recent price increases (50-150%)
  • Budget-restricted users who need a more affordable option

The Bottom Line

AWeber is a solid performer that works well for most users. Its strength in free plan for up to 500 subscribers makes it worth considering, though recent price increases (50-150%) may affect certain users.

Affiliate Disclosure

Some products are sponsored. Rankings reflect our honest assessment. Our editorial content is independent and unbiased. We may earn a commission if you make a purchase through our links. Read our full disclosure

Free tier available • Paid plans from

$12.5/mo

Visit AWeber
30-day money-backSeasonal deals
Quick Stats
Contacts500 (free)
Emails Per Month3,000 (free)
AutomationYes
Ab TestingYes
Landing PagesYes
Alternatives
Mailchimp logo

Mailchimp

Rating: 9.1

MailerLite logo

MailerLite

Rating: 9.0

ConvertKit logo

ConvertKit

Rating: 8.9

Compare AWeber
  • AWeber vs Mailchimp
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AWeber FAQ

How much does AWeber cost?

AWeber starts at $0.00/mo for the Free plan. They also offer Lite ($12.5/mo), Plus ($20/mo).

Is AWeber worth it in 2025?

AWeber scores 8.2/10 in our testing. Free plan for up to 500 subscribers. However, recent price increases (50-150%).

What are the pros and cons of AWeber?

Pros: Free plan for up to 500 subscribers; 25+ years of email marketing experience; Excellent deliverability rates. Cons: Recent price increases (50-150%); Limited automation compared to competitors; Dated interface design.

Is AWeber safe to use?

AWeber is a legitimate email marketing service. We recommend reviewing their privacy policy for full details.

Does AWeber have a free plan?

Yes, AWeber offers a free plan with 500 subscribers, 3,000 emails/mo. Paid plans start at $12.5/mo.

Is AWeber GDPR compliant?

AWeber offers GDPR compliance features including consent management and data processing agreements. Review their compliance documentation for your specific needs.

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Some products are sponsored. Rankings reflect our honest assessment. Read our full affiliate disclosure

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