ConvertKit Review
Email marketing built for creators and bloggers
Overall Rating
Based on our testing
Quick Answer
ConvertKit scores 8.9/10 in our testing. It's best for designed specifically for and powerful visual automation. Key strength: Designed specifically for creators. Main weakness: Limited email template options.
Quick Summary
ConvertKit is designed specifically for creators - bloggers, podcasters, YouTubers, and course creators. It excels at subscriber tagging, visual automation, and landing pages.
Pros & Cons
What we like
- Designed specifically for creators
- Powerful visual automation builder
- Excellent subscriber tagging
- Beautiful landing page templates
- Free plan for up to 1,000 subscribers
- Sells digital products natively
What could be better
- Limited email template options
- No drag-and-drop email editor
- Fewer integrations than competitors
Typical Promotions
- •Black Friday - up to 30% off annual
- •Creator deals
Best time to buy: Black Friday
ConvertKit Pricing
- 300 subscribers
- Automation
- Third-party integrations
- No ConvertKit branding
- 1,000 subscribers
- Unlimited emails
- Landing pages
- Basic support
- 300 subscribers
- Advanced reporting
- Subscriber scoring
- Facebook audiences
Key Features
ConvertKit In-Depth Review
ConvertKit is ConvertKit is designed specifically for creators - bloggers, podcasters, YouTubers, and course creators. It excels at subscriber tagging, visual automation, and landing pages. With an overall rating of 8.9/10 based on our testing, it delivers strong performance across key metrics in the email marketing space.
Key Findings
- Designed specifically for creators: This stands out in our testing as a key strength of ConvertKit.
- Powerful visual automation builder: This stands out in our testing as a key strength of ConvertKit.
- Excellent subscriber tagging: This stands out in our testing as a key strength of ConvertKit.
Performance & Speed
ConvertKit performed exceptionally well in our testing. Designed specifically for creators.
Features & Functionality
ConvertKit includes automation, ab testing, landing pages, segmentation. The feature set is comprehensive and well-implemented, covering most user needs without unnecessary bloat. We particularly appreciated designed specifically for creators.
Pricing & Value
ConvertKit offers a free tier, making it accessible for users to try before committing. Paid plans start at $9/month. The free option is genuinely useful, not just a limited trial.
Ease of Use
ConvertKit's interface is intuitive and well-designed. New users should feel comfortable within minutes of signing up. There's room for UX improvements, but core functionality is accessible.
Our Testing Methodology
We evaluated this platform by sending real campaigns to our test lists across multiple email providers (Gmail, Outlook, Yahoo), testing deliverability rates, building automations, and measuring the learning curve for common tasks. We also assessed template quality, A/B testing capabilities, and the accuracy of analytics reporting.
- Users who prioritize designed specifically for creators
- Those seeking a premium, reliable solution
- Budget-conscious users who want to try before buying
- Users seeking value without sacrificing essential features
- Users who can't accept limited email template options
- Budget-restricted users who need a more affordable option
The Bottom Line
ConvertKit is a solid performer that works well for most users. Its strength in designed specifically for creators makes it worth considering, though limited email template options may affect certain users.
Affiliate Disclosure
Some products are sponsored. Rankings reflect our honest assessment. Our editorial content is independent and unbiased. We may earn a commission if you make a purchase through our links. Read our full disclosure
Free tier available • Paid plans from
$9/mo
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- Best Email Marketing with Landing PagesBuild landing pages and grow your list
ConvertKit FAQ
How much does ConvertKit cost?
ConvertKit starts at $0.00/mo for the Free plan. They also offer Creator ($9/mo), Creator Pro ($25/mo).
Is ConvertKit worth it in 2025?
ConvertKit scores 8.9/10 in our testing. Designed specifically for creators. However, limited email template options.
What are the pros and cons of ConvertKit?
Pros: Designed specifically for creators; Powerful visual automation builder; Excellent subscriber tagging. Cons: Limited email template options; No drag-and-drop email editor; Fewer integrations than competitors.
Is ConvertKit safe to use?
ConvertKit is a legitimate email marketing service. We recommend reviewing their privacy policy for full details.
Does ConvertKit have a free plan?
Yes, ConvertKit offers a free plan with 1,000 subscribers, Unlimited emails. Paid plans start at $9/mo.
Is ConvertKit GDPR compliant?
ConvertKit offers GDPR compliance features including consent management and data processing agreements. Review their compliance documentation for your specific needs.