Best Email Marketing for Agencies
White-label solutions and multi-client management. We've tested and ranked the top email marketing based on real-world performance for agencies use cases.
Some products are sponsored. Rankings reflect our honest assessment. See our affiliate disclosure
Quick Answer
Mailchimp is the best email marketing for Agencies in 2026. It scored 9.1/10 in our testing. Free plan for up to 500 contacts. We tested 5 alternatives.
Top 5 Email Marketing for Agencies
Mailchimp
Editor's ChoiceMost popular email platform with powerful automation
Pros
- Free plan for up to 500 contacts
- Easy-to-use drag-and-drop editor
- Extensive template library
- Powerful automation features
Cons
- Pricing increases quickly with list size
- Limited features on free plan
- Customer support can be slow
Free tier • Paid from
$13/mo
- Very affordable pricing from $10/mo
- Generous free plan (500 subscribers)
- Intuitive drag-and-drop editor
- Free plan reduced from 1,000 to 500 subscribers
- Limited advanced automation
- Basic reporting compared to competitors
Free tier • Paid from
$10/mo
- Designed specifically for creators
- Powerful visual automation builder
- Excellent subscriber tagging
- Limited email template options
- No drag-and-drop email editor
- Fewer integrations than competitors
Free tier • Paid from
$9/mo
- Deep e-commerce integrations
- Powerful segmentation based on purchase behavior
- Predictive analytics and CLV
- Expensive for large lists
- Steep learning curve
- Not ideal for non-e-commerce
Free tier • Paid from
$20/mo
- Most powerful automation builder
- Built-in CRM included
- Excellent deliverability rates
- No free plan
- Can be overwhelming for beginners
- CRM features require higher tier
Starting from
$29/mo
How We Ranked These Email Marketing
Our rankings for agencies are based on hands-on testing and evaluation of key factors that matter most for this use case:
- Integrations performance
- Reporting performance
- Overall value for agencies users
- User experience and ease of use
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