Cheapest Email Marketing Platforms in 2026
Looking for affordable email marketing? We compared pricing across 10 products to find the best deals. Spoiler: ConvertKit starts at just $9.00/mo.
Some products are sponsored. Rankings reflect our honest assessment. See our affiliate disclosure
Key Findings
- 1ConvertKit is the cheapest at $9.00/mo
- 2Average email marketing price is $18.85/mo
- 37 of 10 products are under $20/mo
Email Marketing Pricing Overview
We tracked pricing across 10 email marketing products to find the most affordable options. The average price is $18.85/mo, with 7 products coming in under $20/mo.
Cheapest Email Marketing Products
These email marketing products offer the best value under $20/mo, ranked by price.
ConvertKit
Editor's ChoiceEmail marketing built for creators and bloggers
Pros
- Designed specifically for creators
- Powerful visual automation builder
- Excellent subscriber tagging
- Beautiful landing page templates
Cons
- Limited email template options
- No drag-and-drop email editor
- Fewer integrations than competitors
Free tier • Paid from
$9/mo
- Very affordable pricing from $10/mo
- Generous free plan (500 subscribers)
- Intuitive drag-and-drop editor
- Free plan reduced from 1,000 to 500 subscribers
- Limited advanced automation
- Basic reporting compared to competitors
Free tier • Paid from
$10/mo
- Excellent customer support (phone included)
- Very easy to use
- Event management tools
- No free plan (only trial)
- Automation is basic
- Higher price than competitors
Starting from
$12/mo
- Free plan for up to 500 subscribers
- 25+ years of email marketing experience
- Excellent deliverability rates
- Recent price increases (50-150%)
- Limited automation compared to competitors
- Dated interface design
Free tier • Paid from
$12.5/mo
- Free plan for up to 500 contacts
- Easy-to-use drag-and-drop editor
- Extensive template library
- Pricing increases quickly with list size
- Limited features on free plan
- Customer support can be slow
Free tier • Paid from
$13/mo
- Free plan for up to 500 contacts
- Unlimited email sends on all paid plans
- Built-in webinar hosting
- Webinar features require higher tiers
- Free plan has limited automation
- Interface can feel cluttered
Free tier • Paid from
$19/mo
- Deep e-commerce integrations
- Powerful segmentation based on purchase behavior
- Predictive analytics and CLV
- Expensive for large lists
- Steep learning curve
- Not ideal for non-e-commerce
Free tier • Paid from
$20/mo
Full Price Comparison
Complete pricing breakdown for all email marketing products we track.
| Product | Starting Price | Rating | Best For |
|---|---|---|---|
| ConvertKit | $9.00/mo | 8.9/10 | Email marketing built for creators and bloggers |
| MailerLite | $10.00/mo | 9/10 | Simple, affordable email marketing with generous free plan |
| Constant Contact | $12.00/mo | 8.3/10 | Easy email marketing with excellent support |
| AWeber | $12.50/mo | 8.2/10 | Reliable email marketing pioneer with 25+ years experience |
| Mailchimp | $13.00/mo | 9.1/10 | Most popular email platform with powerful automation |
| GetResponse | $19.00/mo | 8.7/10 | All-in-one marketing with email, webinars, and landing pages |
| Klaviyo | $20.00/mo | 8.8/10 | E-commerce email marketing with Shopify integration |
| Brevo (Sendinblue) | $25.00/mo | 8.5/10 | Affordable all-in-one marketing platform |
| ActiveCampaign | $29.00/mo | 8.7/10 | Advanced automation with built-in CRM |
| Drip | $39.00/mo | 8.6/10 | E-commerce automation with 50+ prebuilt workflows |
Related Resources
Frequently Asked Questions
What is the cheapest email marketing in 2026?
ConvertKit is the most affordable at $9.00/mo. It offers email marketing built for creators and bloggers.
How much does email marketing cost on average?
The average email marketing costs $18.85/mo across the 10 products we track. Prices range from $9.00/mo to $39.00/mo.
Is cheap email marketing worth it?
Budget email marketing can be excellent value. ConvertKit scores 8.9/10 in our testing despite being the cheapest option. The key is finding the right balance of price and features for your needs.