Constant Contact vs MailerLite
Constant Contact vs MailerLite is one of the most common comparisons in email marketing, and I've run real campaigns on both platforms. While MailerLite leads with a 9/10 rating, the "better" choice depends heavily on your business model and technical comfort level.
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Quick Answer
MailerLite beats Constant Contact for most users. It scores 9/10 vs 8.3/10 and very affordable pricing from $10/mo. Choose Constant Contact if you need excellent customer support (phone included).
Constant Contact
Easy email marketing with excellent support
Starting from
$12/mo
MailerLite
WinnerSimple, affordable email marketing with generous free plan
Starting from
$10/mo
Feature Comparison
| Feature | ||
|---|---|---|
| Overall Rating | 8.3/10 | 9.0/10 |
| Starting Price | $12/mo | $10/mo |
| User Reviews | ||
| Capacity | ||
| Contacts | Starts at 500 | 500 (free) |
| Emails per Month | 10x contacts | 12,000 (free) |
| Automation & Testing | ||
| Automation | ||
| A/B Testing | ||
| Segmentation | ||
| Features | ||
| Landing Pages | ||
| Templates | 200+ | 100+ |
| Analytics | ||
| Integrations | 300+ | 140+ |
| API Access | ||
Pros & Cons Breakdown
Constant Contact
- Excellent customer support (phone included)
- Very easy to use
- Event management tools
- Social media integration
- Good for nonprofits
- High deliverability rates
- No free plan (only trial)
- Automation is basic
- Higher price than competitors
MailerLite
- Very affordable pricing from $10/mo
- Generous free plan (500 subscribers)
- Intuitive drag-and-drop editor
- Landing pages and website builder included
- Excellent deliverability rates
- 4.8/5 customer support rating
- Automation on free plan
- Free plan reduced from 1,000 to 500 subscribers
- Limited advanced automation
- Basic reporting compared to competitors
- Strict approval process for new accounts
Key Difference
The most significant difference is value positioning. MailerLite offers excellent quality at a lower price point ($0.00/mo), while Constant Contact ($12.00/mo) targets users who want premium features and are willing to pay for them.
Which Should You Choose?
Constant Contact
Choose Constant Contact if you prioritize excellent customer support (phone included), or value very easy to use.
MailerLite
Choose MailerLite if you prioritize very affordable pricing from $10/mo, want to start with a free tier, or value generous free plan (500 subscribers).
Our Verdict
After thorough testing, MailerLite is our winner with a rating of 9/10 compared to Constant Contact's 8.3/10. MailerLite stands out for its very affordable pricing from $10/mo and generous free plan (500 subscribers). MailerLite also offers better value at its price point. However, Constant Contact remains an excellent choice if excellent customer support (phone included) is your priority. There's no universally "wrong" choice here - both are quality options that serve their target audiences well.
Thinking of Switching?
Moving email lists between Constant Contact and MailerLite is doable but plan carefully. Export your subscriber data, recreate your templates, and rebuild automations. Give yourself at least a week for a proper migration.
Frequently Asked Questions
Is Constant Contact better than MailerLite?
MailerLite scores higher in our testing (9/10 vs 8.3/10). MailerLite excels at very affordable pricing from $10/mo, while Constant Contact is better for excellent customer support (phone included).
Which is cheaper, Constant Contact or MailerLite?
MailerLite is more affordable at $0.00/mo vs $12.00/mo. MailerLite offers 100% savings.
Constant Contact vs MailerLite: which should I choose?
Choose Constant Contact if you prioritize excellent customer support (phone included). Choose MailerLite if you need very affordable pricing from $10/mo. Both are solid email marketing options.
What's the main difference between Constant Contact and MailerLite?
The main difference is Constant Contact offers easy email marketing with excellent support, while MailerLite focuses on simple, affordable email marketing with generous free plan.