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Home/CRM Software/Salesforce vs Close
Head-to-Head ComparisonUpdated January 2026

Salesforce vs Close

In the CRM space, Salesforce and Close serve different segments of the market effectively. Having managed sales pipelines on both, I can tell you they each have clear strengths. Salesforce leads with 9/10, but your sales process might align better with the alternative.

Some products are sponsored. Rankings reflect our honest assessment. See our affiliate disclosure

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Quick Answer

Salesforce beats Close for most users. It scores 9/10 vs 8.6/10 and industry-leading features. Choose Close if you need built-in calling and sms.

Rating
9 vs 8.6
Salesforce wins
Price
$25 vs $49
Salesforce wins
Last updated: January 2026
Salesforce logo

Salesforce

Winner
9.0

Enterprise-leading CRM with unlimited customization

Starting from

$25/mo

G24.4(23k)Capterra4.4(19k)TrustRadius8.3(3k)
Visit SiteReview
Close logo

Close

8.6

Inside sales CRM with built-in communication

Starting from

$49/mo

G24.7(980)Capterra4.7(160)TrustRadius9.0(85)
Visit SiteReview

Feature Comparison

Feature
Salesforce logo
SalesforceWinner
Close logo
Close
Overall Rating9.0/108.6/10
Starting Price$25/mo$49/mo
User Reviews
G24.4(23k)Capterra4.4(19k)TrustRadius8.3(3k)
G24.7(980)Capterra4.7(160)TrustRadius9.0(85)
Capacity
ContactsUnlimitedUnlimited
UsersPer seat pricingPer seat pricing
Sales Features
Deal Pipeline
Email Tracking
Meeting Scheduler
Features
Live Chat
Reporting
Mobile App
Integrations3000+50+
API Access
Visit SalesforceRead Review
Visit CloseRead Review

Pros & Cons Breakdown

Salesforce

Pros
  • Industry-leading features
  • Highly customizable
  • Massive app ecosystem
  • Powerful automation
  • Advanced analytics (Einstein AI)
  • Scales to any size
Cons
  • Expensive for small businesses
  • Steep learning curve
  • Can be overwhelming

Close

Pros
  • Built-in calling and SMS
  • Power dialer included
  • Excellent email sequences
  • Fast and responsive
  • Great for inside sales
  • Strong API
Cons
  • No free plan
  • Expensive for small teams
  • Limited marketing features

Key Difference

The most significant difference is value positioning. Salesforce offers excellent quality at a lower price point ($25.00/mo), while Close ($49.00/mo) targets users who want premium features and are willing to pay for them.

Which Should You Choose?

Salesforce logo

Salesforce

Choose Salesforce if you prioritize industry-leading features, need unlimited usage, or value highly customizable.

Close logo

Close

Choose Close if you prioritize built-in calling and sms, need unlimited usage, or value power dialer included.

Our Verdict

Salesforce Wins!

After thorough testing, Salesforce is our winner with a rating of 9/10 compared to Close's 8.6/10. Salesforce stands out for its industry-leading features and highly customizable. Salesforce also offers better value at its price point. However, Close remains an excellent choice if built-in calling and sms is your priority. There's no universally "wrong" choice here - both are quality options that serve their target audiences well.

Get SalesforceRead Full Salesforce Review

Thinking of Switching?

CRM migrations are complex - you're moving contacts, deal history, and custom fields. Both Salesforce and Close offer import tools, but consider professional migration help for large databases. Clean your data before migrating.

Frequently Asked Questions

Is Salesforce better than Close?

Salesforce scores higher in our testing (9/10 vs 8.6/10). Salesforce excels at industry-leading features, while Close is better for built-in calling and sms.

Which is cheaper, Salesforce or Close?

Salesforce is more affordable at $25.00/mo vs $49.00/mo. Salesforce offers 49% savings.

Salesforce vs Close: which should I choose?

Choose Salesforce if you prioritize industry-leading features. Choose Close if you need built-in calling and sms. Both are solid crm software options.

What's the main difference between Salesforce and Close?

The main difference is Salesforce offers enterprise-leading crm with unlimited customization, while Close focuses on inside sales crm with built-in communication.

Back to All CRM Software

Some products are sponsored. Rankings reflect our honest assessment. Read our full affiliate disclosure

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