Pipedrive vs Insightly
In the CRM space, Pipedrive and Insightly serve different segments of the market effectively. Having managed sales pipelines on both, I can tell you they each have clear strengths. Pipedrive leads with 8.8/10, but your sales process might align better with the alternative.
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Quick Answer
Pipedrive beats Insightly for most users. It scores 8.8/10 vs 8.1/10 and intuitive visual pipeline. Choose Insightly if you need combines crm and project management.
Pipedrive
WinnerSales-focused CRM with visual pipeline
Starting from
$14/mo
Insightly
CRM + project management with AI features
Starting from
$29/mo
Feature Comparison
| Feature | ||
|---|---|---|
| Overall Rating | 8.8/10 | 8.1/10 |
| Starting Price | $14/mo | $29/mo |
| User Reviews | ||
| Capacity | ||
| Contacts | Unlimited | 2,500-500,000 |
| Users | Per seat pricing | 2 (free) |
| Sales Features | ||
| Deal Pipeline | ||
| Email Tracking | ||
| Meeting Scheduler | ||
| Features | ||
| Live Chat | ||
| Reporting | ||
| Mobile App | ||
| Integrations | 350+ | 500+ |
| API Access | ||
Pros & Cons Breakdown
Pipedrive
- Intuitive visual pipeline
- Designed for sales teams
- Great email integration
- Activity-based selling
- Affordable pricing
- Easy to get started
- No free plan
- Limited marketing features
- Basic reporting on lower tiers
Insightly
- Combines CRM and project management
- AI-powered lead management
- 500+ integrations via AppConnect
- Generous file storage (10GB+)
- Drag-and-drop pipeline
- 2025 Top CRM for Analytics award
- Free plan for 2 users
- Annual billing only
- Email sequences not included
- Marketing automation costs extra
- Higher price than some competitors
Key Difference
The most significant difference is value positioning. Insightly offers excellent quality at a lower price point ($0.00/mo), while Pipedrive ($14.00/mo) targets users who want premium features and are willing to pay for them.
Which Should You Choose?
Pipedrive
Choose Pipedrive if you prioritize intuitive visual pipeline, need unlimited usage, or value designed for sales teams.
Insightly
Choose Insightly if you prioritize combines crm and project management, want to start with a free tier, or value ai-powered lead management.
Our Verdict
After thorough testing, Pipedrive is our winner with a rating of 8.8/10 compared to Insightly's 8.1/10. Pipedrive stands out for its intuitive visual pipeline and designed for sales teams. While Insightly is more affordable, Pipedrive's advantages justify the price difference for most users. However, Insightly remains an excellent choice if combines crm and project management is your priority. There's no universally "wrong" choice here - both are quality options that serve their target audiences well.
Thinking of Switching?
CRM migrations are complex - you're moving contacts, deal history, and custom fields. Both Pipedrive and Insightly offer import tools, but consider professional migration help for large databases. Clean your data before migrating.
Frequently Asked Questions
Is Pipedrive better than Insightly?
Pipedrive scores higher in our testing (8.8/10 vs 8.1/10). Pipedrive excels at intuitive visual pipeline, while Insightly is better for combines crm and project management.
Which is cheaper, Pipedrive or Insightly?
Insightly is more affordable at $0.00/mo vs $14.00/mo. Insightly offers 100% savings.
Pipedrive vs Insightly: which should I choose?
Choose Pipedrive if you prioritize intuitive visual pipeline. Choose Insightly if you need combines crm and project management. Both are solid crm software options.
What's the main difference between Pipedrive and Insightly?
The main difference is Pipedrive offers sales-focused crm with visual pipeline, while Insightly focuses on crm + project management with ai features.