Insightly vs Salesforce
In the CRM space, Insightly and Salesforce serve different segments of the market effectively. Having managed sales pipelines on both, I can tell you they each have clear strengths. Salesforce leads with 9/10, but your sales process might align better with the alternative.
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Quick Answer
Salesforce beats Insightly for most users. It scores 9/10 vs 8.1/10 and industry-leading features. Choose Insightly if you need combines crm and project management.
Insightly
CRM + project management with AI features
Starting from
$29/mo
Salesforce
WinnerEnterprise-leading CRM with unlimited customization
Starting from
$25/mo
Feature Comparison
| Feature | ||
|---|---|---|
| Overall Rating | 8.1/10 | 9.0/10 |
| Starting Price | $29/mo | $25/mo |
| User Reviews | ||
| Capacity | ||
| Contacts | 2,500-500,000 | Unlimited |
| Users | 2 (free) | Per seat pricing |
| Sales Features | ||
| Deal Pipeline | ||
| Email Tracking | ||
| Meeting Scheduler | ||
| Features | ||
| Live Chat | ||
| Reporting | ||
| Mobile App | ||
| Integrations | 500+ | 3000+ |
| API Access | ||
Pros & Cons Breakdown
Insightly
- Combines CRM and project management
- AI-powered lead management
- 500+ integrations via AppConnect
- Generous file storage (10GB+)
- Drag-and-drop pipeline
- 2025 Top CRM for Analytics award
- Free plan for 2 users
- Annual billing only
- Email sequences not included
- Marketing automation costs extra
- Higher price than some competitors
Salesforce
- Industry-leading features
- Highly customizable
- Massive app ecosystem
- Powerful automation
- Advanced analytics (Einstein AI)
- Scales to any size
- Expensive for small businesses
- Steep learning curve
- Can be overwhelming
Key Difference
The most significant difference is value positioning. Insightly offers excellent quality at a lower price point ($0.00/mo), while Salesforce ($25.00/mo) targets users who want premium features and are willing to pay for them.
Which Should You Choose?
Insightly
Choose Insightly if you prioritize combines crm and project management, want to start with a free tier, or value ai-powered lead management.
Salesforce
Choose Salesforce if you prioritize industry-leading features, need unlimited usage, or value highly customizable.
Our Verdict
After thorough testing, Salesforce is our winner with a rating of 9/10 compared to Insightly's 8.1/10. Salesforce stands out for its industry-leading features and highly customizable. While Insightly is more affordable, Salesforce's advantages justify the price difference for most users. However, Insightly remains an excellent choice if combines crm and project management is your priority. There's no universally "wrong" choice here - both are quality options that serve their target audiences well.
Thinking of Switching?
CRM migrations are complex - you're moving contacts, deal history, and custom fields. Both Insightly and Salesforce offer import tools, but consider professional migration help for large databases. Clean your data before migrating.
Frequently Asked Questions
Is Insightly better than Salesforce?
Salesforce scores higher in our testing (9/10 vs 8.1/10). Salesforce excels at industry-leading features, while Insightly is better for combines crm and project management.
Which is cheaper, Insightly or Salesforce?
Insightly is more affordable at $0.00/mo vs $25.00/mo. Insightly offers 100% savings.
Insightly vs Salesforce: which should I choose?
Choose Insightly if you prioritize combines crm and project management. Choose Salesforce if you need industry-leading features. Both are solid crm software options.
What's the main difference between Insightly and Salesforce?
The main difference is Insightly offers crm + project management with ai features, while Salesforce focuses on enterprise-leading crm with unlimited customization.