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Home/CRM Software/Insightly vs HubSpot CRM
Head-to-Head ComparisonUpdated January 2026

Insightly vs HubSpot CRM

In the CRM space, Insightly and HubSpot CRM serve different segments of the market effectively. Having managed sales pipelines on both, I can tell you they each have clear strengths. HubSpot CRM leads with 9.3/10, but your sales process might align better with the alternative.

Some products are sponsored. Rankings reflect our honest assessment. See our affiliate disclosure

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Quick Answer

HubSpot CRM beats Insightly for most users. It scores 9.3/10 vs 8.1/10 and robust free forever plan. Choose Insightly if you need combines crm and project management.

Rating
8.1 vs 9.3
HubSpot CRM wins
Price
$29 vs $20
HubSpot CRM wins
Last updated: January 2026
Insightly logo

Insightly

8.1

CRM + project management with AI features

Starting from

$29/mo

G24.2(920)Capterra4.0(680)TrustRadius7.8(190)
Visit SiteReview
HubSpot CRM logo

HubSpot CRM

Winner
9.3

Powerful free CRM with full marketing suite

Starting from

$20/mo

G24.4(12k)Capterra4.5(4k)TrustRadius8.4(850)
Visit SiteReview

Feature Comparison

Feature
Insightly logo
Insightly
HubSpot CRM logo
HubSpot CRMWinner
Overall Rating8.1/109.3/10
Starting Price$29/mo$20/mo
User Reviews
G24.2(920)Capterra4.0(680)TrustRadius7.8(190)
G24.4(12k)Capterra4.5(4k)TrustRadius8.4(850)
Capacity
Contacts2,500-500,0001,000,000
Users2 (free)Unlimited (free)
Sales Features
Deal Pipeline
Email Tracking
Meeting Scheduler
Features
Live Chat
Reporting
Mobile App
Integrations500+500+
API Access
Visit InsightlyRead Review
Visit HubSpot CRMRead Review

Pros & Cons Breakdown

Insightly

Pros
  • Combines CRM and project management
  • AI-powered lead management
  • 500+ integrations via AppConnect
  • Generous file storage (10GB+)
  • Drag-and-drop pipeline
  • 2025 Top CRM for Analytics award
  • Free plan for 2 users
Cons
  • Annual billing only
  • Email sequences not included
  • Marketing automation costs extra
  • Higher price than some competitors

HubSpot CRM

Pros
  • Robust free forever plan
  • Excellent user interface
  • Full marketing suite available
  • Great email tracking
  • Live chat and chatbots
  • Extensive integrations
Cons
  • Paid plans are expensive
  • Advanced features locked behind hubs
  • Can get complex quickly

Key Difference

The core difference lies in approach: Insightly focuses on combines crm and project management, while HubSpot CRM emphasizes robust free forever plan. Both philosophies have merit depending on your priorities.

Which Should You Choose?

Insightly logo

Insightly

Choose Insightly if you prioritize combines crm and project management, want to start with a free tier, or value ai-powered lead management.

HubSpot CRM logo

HubSpot CRM

Choose HubSpot CRM if you prioritize robust free forever plan, want to start with a free tier, need unlimited usage, or value excellent user interface.

Our Verdict

HubSpot CRM Wins!

After thorough testing, HubSpot CRM is our winner with a rating of 9.3/10 compared to Insightly's 8.1/10. HubSpot CRM stands out for its robust free forever plan and excellent user interface. HubSpot CRM also offers better value at its price point. However, Insightly remains an excellent choice if combines crm and project management is your priority. There's no universally "wrong" choice here - both are quality options that serve their target audiences well.

Get HubSpot CRMRead Full HubSpot CRM Review

Thinking of Switching?

CRM migrations are complex - you're moving contacts, deal history, and custom fields. Both Insightly and HubSpot CRM offer import tools, but consider professional migration help for large databases. Clean your data before migrating.

Frequently Asked Questions

Is Insightly better than HubSpot CRM?

HubSpot CRM scores higher in our testing (9.3/10 vs 8.1/10). HubSpot CRM excels at robust free forever plan, while Insightly is better for combines crm and project management.

Which is cheaper, Insightly or HubSpot CRM?

HubSpot CRM is more affordable at $0.00/mo vs $0.00/mo. HubSpot CRM offers NaN% savings.

Insightly vs HubSpot CRM: which should I choose?

Choose Insightly if you prioritize combines crm and project management. Choose HubSpot CRM if you need robust free forever plan. Both are solid crm software options.

What's the main difference between Insightly and HubSpot CRM?

The main difference is Insightly offers crm + project management with ai features, while HubSpot CRM focuses on powerful free crm with full marketing suite.

Back to All CRM Software

Some products are sponsored. Rankings reflect our honest assessment. Read our full affiliate disclosure

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